How much should a tire shop charge for seasonal tire storage per season?

Cover your space and handling costs

Storage pricing should start from what a set actually costs you to hold: the rack space it occupies, the labor to move and refile it, and a share of your facility overhead. Space in a shop is not free, and a storage program that ignores its real footprint can quietly crowd out more profitable work.

Handling is the hidden cost people forget. Every set gets carried in, shelved, pulled for the swap, and reshelved, and that labor across a full storage program adds up. Price so the convenience you offer is actually paid for.

Price against local norms

Storage fees vary by market, so learn what other shops in your area charge per season before setting yours. Price too high and customers store elsewhere or in their own garage, too low and you give away valuable space and labor. Your local market sets the reasonable band.

Position yourself by convenience and service, not just price. A shop that tracks sets precisely, reminds customers, and never loses tires can justify sitting at the upper end of the local range, because the customer is buying reliability.

Sell the value, and bundle smartly

Storage is worth real money to a customer: it saves them garage space and the hassle of hauling heavy tires twice a year. Price it as the convenience it is. Many shops also bundle storage with the changeover service, which brings the customer back to the bay and adds service revenue.

Bundling can make storage a loss leader that pays off in changeover work and loyalty. A customer who stores with you almost always swaps with you, so the storage fee is only part of what the relationship is worth.

Track who is stored and billed

Whatever you charge, the program only makes money if every stored set is actually billed and none slip through unbilled. As the program grows, keeping track of who is storing, who has paid, and who is overdue by memory or spreadsheet gets error-prone fast.

TireKeepr tracks every stored set with its owner and handles storage billing, so you can see who is paid up and who is overdue at a glance and make sure the space you are giving up is always earning its fee.